Privacy Policy
Last updated: September 24, 2024
This Privacy Policy describes how ChicFuze.com and its subsidiaries (collectively, “ChicFuze,” “Company,” “Website,” “we,” “us,” or “our”) collect, use, and share your personal information and the choices you can make about how we process your information. This Privacy Policy applies to personal information we collect when you interact with us online (for example, through our websites or other online products and services) or offline or in the ways described below. Our online and offline services and interactions with you are collectively referred to in this Privacy Policy as the “Services.”
We may change this Privacy Policy from time to time. If we make changes, we will notify you by revising the date at the top of this Privacy Policy, and such changes will be effective when they are posted on our website. In some cases, we may provide you with additional notice (such as by adding a statement to our website’s homepage or sending you an email notification). We encourage you to review the Privacy Policy whenever you interact with us to stay informed of our personal information practices and the choices available to you.
Personal Information We Collect from You
We collect the following categories of personal information:
a. Contact Information: your first and last name, shipping address, email address, phone number;
b. Other Identifiers: social media usernames, IP addresses, business IDs, order IDs, passwords, and other security information for authentication and access;
c. Payment Information: name, card issuer and card type, credit or debit card number, expiration date, CVV code, and/or billing address;
d. Information You May Provide About Third Parties: recipient name, last name, address, and contact details for delivery of goods or services (such as sending a gift or virtual gift card), if different from yours;
e. Employment Information: employment status or history, or information about your profession;
f. Demographic Information: age, gender, and date of birth;
g. Location Data: We may learn your geographic location through various technologies, including collecting your IP Address or other device information, which may depend on your device’s location services settings;
h. Internet or other electronic activity: your browsing history, including information about how you navigate through our Services and which elements of our Services you use most often;
i. Audio and video information: videos and photos you choose to upload to our Sites or otherwise share with us;
j. Commercial information: products purchased or viewed on our Sites and records and transcripts of communications with us, such as with our customer service team or through chat features on our Sites;
k. Preference information: preferences include information about the types of activities and products you prefer, and physical characteristics you voluntarily provide, such as your size, height, weight, or other information related to your preferences;
l. Sensitive personal information: In some cases, we collect sensitive personal information, including precise geolocation data indicated by your mobile device or computer;
m. Inferences: inferences drawn from the above categories to create a profile about you that reflects your preferences, characteristics, behaviors, and attitudes.
What sources do we use to obtain your personal information?
a. Directly from you
We collect contact, demographic, personal preferences, and payment information directly from you. You may provide us with such information through our websites, stores, customer service representatives, events, mobile applications, marketing activities (including contests, sweepstakes and campaigns), third parties or any other means by which we interact with you.
b. From third parties
We collect your personal information from third parties, such as social media sites, data cooperatives and other third-party data sources. We may collect your identifying information, such as your name, email address, age, gender and location, from these sites in accordance with the social media’s terms of use and privacy policy. We may also receive demographic information about you from third-party data sources to make our services and marketing efforts more efficient and personalized. We may also receive legal information from third parties, such as fraud checks or warnings about your transactions, payment card declines, suspected crimes, complaints and/or claims.
c. From cookies and similar tracking technologies
We (and our service providers) use cookies, web beacons (also known as “tracking pixels”) and similar tracking technologies to automatically collect information about you when you interact with our online services or emails, including information about your browsing and purchasing behavior. For example, we may collect information such as your browser type, operating system type or mobile device model, web pages viewed, links clicked, IP address, mobile device identifier or other unique identifier, the website visited before visiting our website, the time you viewed or used our website, the number of times you returned or other clickstream or website usage data, and emails we sent that you opened, forwarded, or clicked through to our website. We also record your journey through our website, including the pages you visited, the movements of your mouse or pointer, and the keystrokes you typed. This enables us to create a “session replay” of your visit to our website. We may combine this information with other information we collect about you and use it for various purposes, such as to improve our website and your online experience, understand which areas and features of our website are popular, count visits, understand campaign effectiveness, customize our communications with you, determine whether emails are opened and links in emails are clicked, and for other internal business purposes.
Personal Information We Obtain
We may infer personal information about you or make inferences about you based on other types of personal information we collect. For example, we may infer your location based on your IP address or infer that you are interested in purchasing a certain type of clothing based on your browsing behavior on our Services.
Use of Personal Information
We may use your personal information for a variety of purposes, including:
a. Provide, maintain and improve our services, including facilitating and improving your online shopping experience;
b. Provide products and services you request or reasonably anticipate in our ongoing business relationship, complete transactions, perform our contractual obligations and send you related information, including confirmations and receipts;
c. Process your orders, payments and account adjustments, and initiate, provide, bill and collect payment for our products and services;
d. Conduct internal research and development and make business decisions about current and future products and services;
e. Respond to your comments, questions and requests and provide customer service;
f. Communicate with you about products, services, offers, promotions, rewards and events, and provide news and information we think will be of interest to you;
g. Manage your online account and send you technical notices, updates, security alerts, and support and administrative messages;
h. Personalize your online experience and provide advertising, content or features that match your profile and interests;
i. Monitor and analyze trends, usage and activity;
j. Process and deliver entries and prizes for contests, promotions and sweepstakes;
k. Detect, protect against and prevent security incidents and illegal or unauthorized activity, investigate complaints and claims and provide other security protections, such as identity verification;
l. Protect users of our services from fraudulent, malicious, deceptive, abusive or illegal activity by others;
m. Debug and fix bugs in our products and services and other activities to maintain and improve the quality and security of our products and services;
n. Cooperate with law enforcement and protect the rights (including free speech), interests, safety or property of ChicFuze or our customers, service providers and other third parties;
o. Comply with and enforce applicable legal and regulatory obligations and respond to government requests;
p. Enforce our policies, terms and conditions or other agreements;
q. Defend or conduct claims, disputes or litigation in court or elsewhere;
r. Provide you with the benefits of our loyalty program if you are a member of our loyalty program;
s. Fulfill any other purpose that is obvious to you or directly related to the purpose described to you when your personal information was initially collected.
Sharing Personal Information
When disclosure is necessary to fulfill the purpose for which the personal information was collected or a directly related purpose, we may share your personal information as follows:
a. With consultants, contractors, and other service providers who access personal information to perform work on our behalf and improve the products and services provided to us (for example, companies that assist us with web hosting, shipping and delivery, payment processing, fraud prevention, customer service, analytics, marketing, and advertising);
b. In response to requests for personal information, if we believe disclosure is in compliance with any applicable law, regulation, or legal process, or is otherwise required by any applicable law, rule, or regulation;
c. If we believe that your actions have violated our User Agreement or policies, or to protect the rights, property, and safety of us or any third party. full;
d. In the event of any merger, sale of company assets, financing, or transfer of all or a portion of our business to another company, or during negotiations of such a transaction, provided that such recipient has a legal right to such information, is under a duty of confidentiality to us and undertakes to keep such information confidential;
e. With our current and future parents, affiliates, subsidiaries, and other companies under common control and ownership;
f. With our attorneys and other professional advisors as necessary to obtain advice or otherwise protect and manage our business interests;
g. Publicly publish your product reviews or other user content (if you provide it), in our sole discretion;
h. With your consent or at your direction;
i. With third parties to serve advertising on the Internet and provide analytics services on our behalf.
We allow our e-commerce partners to collect personal information directly from you to facilitate international ordering and shipping. Such information collected by such e-commerce partners will be processed in accordance with their privacy policies. We may also share aggregated or de-identified information, which cannot reasonably be used to identify you.
Advertising and Analytics
We employ third parties to serve advertising on the Internet and provide analytics services on our behalf. These third parties may use cookies, web beacons, and other technologies to collect personal information about your use of our website, such as your IP address, web browser, pages viewed, time spent on pages, links clicked, and conversion information. We and others may use this personal information to analyze and track data, determine the popularity of certain content, deliver ads and content tailored to your interests on our website and other websites, and better understand your online activity. To learn more about these advertising practices or to opt-out of such advertising, you can visit https://www.aboutads.info/choices/. You can also opt-out of receiving targeted advertising by visiting Your Choices. Please note that you will need to update this option on each device and browser you use to access our services.
We may also work with third parties, such as Facebook, to serve ads to you on their platforms as part of tailored advertising campaigns. If you do not want to see tailored ads from us, you can generally opt-out by changing your account settings or preferences on such platforms.
Data Retention
The periods for which we retain personal information depend on business needs and legal requirements. We retain personal information for as long as is necessary for the processing purpose for which the personal information was collected and any other permitted related purpose, and as permitted or required by applicable law. For example, we may retain certain transaction details and communications until the expiration of the period for claims arising from the transaction.
Children
In providing the Services, we do not knowingly collect personal information from children under the age of 16, unless we have obtained prior consent from the child’s parent or guardian. We do not have actual knowledge of the sale or sharing of personal information of consumers under the age of 16. If you have reason to believe that a child has provided us with personal information through the Services, please contact us and we will endeavor to delete that personal information from our databases, unless we have obtained prior consent from the child’s parent or guardian.
Your Choices
Your Personal Account
You may update, correct, or delete certain information stored in your online ChicFuze account at any time by logging into your account and navigating to the “My Account” page. To delete your online account, please email [email protected]. Please note that if you request deletion of your account, we may retain certain personal information (such as transaction information) and other cached or archived copies of personal information about you for as long as necessary to fulfill the purposes for which the information was collected or used, including as required by law or for legitimate business purposes. If you request deletion of your personal data, you may lose your account, order history, personalized web experience, loyalty points and certificates, recently earned coupons, promotional emails sent to your inbox. If you have further questions about your account, please contact us by email.
Opting Out of Promotional Communications
It is our intention to send you only information that you may want to receive. We will periodically contact you by email when you opt-in or opt-out of receiving promotional materials sent in the form in which we collected your personal information. We intend to use your name, contact and demographic information to market or promote events offered or arranged by us or third parties. We will not use your personal information for such purposes unless we have your consent.
You can opt-out of receiving promotional communications from us at any time by:
To opt-out of promotional emails, please contact us at [email protected].
Please note that “opting out” of promotional emails does not stop the generation of marketing or advertising content for distribution or otherwise queued for transmission to you until we are able to implement your request. We may continue to send you non-promotional emails, such as emails about your account or our ongoing business relationship.
Cookies
Most web browsers are set to accept cookies by default. If you prefer, you can usually set your browser to remove or reject cookies. Please be aware that if you choose to remove or reject cookies, this may affect the availability and functionality of our website. By continuing to browse our website, you consent to our use of cookies and agree that we may store and access cookies, IP addresses, and use other methods to collect website usage data and improve your online experience. We have established processes through which you can submit requests regarding your personal information.
Your Privacy Rights
If your personal information is subject to U.S. consumer privacy laws, you may have the right to:
a. Confirmation of whether we process your personal information, what information we collect, and access to your personal information.
b. Obtain your personal information in a portable and easily actionable format.
c. Delete personal information we hold about you, subject to exceptions provided by applicable law.
d. Correct errors in your personal information, taking into account the nature of the personal information and the purposes for which it is processed.
e. Opt out of the use or processing of your personal information for profiling or targeted advertising.
f. Opt out of the sale or sharing of your personal information.
Under U.S. law, you may also have the right not to receive discriminatory treatment for exercising any of these privacy rights. We will not discriminate against you or change the price or quality of our products or services because you exercise any of your rights.
U.S. law may also give you the right to appeal our decision on your rights request if we do not respond or act on your request. In addition, if you are a U.S. resident, you may have the right to take legal action against the inappropriate processing of your personal data.
Submitting a Request
If you wish to exercise the rights described above and are a U.S. resident who has provided such privacy rights, you may submit a request by sending an email to [email protected]. If you choose to submit a request by email, you must include “Privacy Request” in the subject line and clearly provide us with the following information: the type of request you are making, your full name, email address, and physical address. Only one request may be made per email.
We are authorized to provide you with access to your personal information or delete your personal information only upon receipt of a verifiable request. When you exercise these rights and submit a request to us, we will ask you to provide additional information (such as your email address, previous order numbers for our products and services, or the last four digits of the credit or debit card used for purchase) to verify your identity. We may also use third-party verification providers to verify your identity. We will do our best to accommodate your request unless such request falls within certain exemptions provided by law. Please note that applicable law may limit the number of requests you may submit. If you ask us to provide you with specific information about you, or ask us to delete sensitive personal information, we may apply stricter verification standards than for other types of requests. The information you provide must match the information we have. This measure is taken to help ensure that personal information is not disclosed to any person who has no right to receive it. Information collected through this process will be used only for verification purposes.
Opt-out Preference Signal: You may opt-out of the sale and sharing of your personal information using an opt-out preference signal.
Right to Deletion
Subject to applicable law, we may deny a request to delete some or all of your information if we determine that there is a legitimate basis for retaining the information, including because the information is necessary to (i) complete a transaction or perform a contract between us; (ii) ensure security; (iii) debug or fix errors; (iv) exercise legal rights; (v) comply with other laws or legal obligations; (vi) conduct research; (vii) enable internal uses that are reasonably consistent with reasonable consumer expectations; or (viii) use the information internally in a lawful manner that is compatible with the context in which you provided the information.
To appeal our decision on your request, you may follow the instructions in our response denying your request or contact us by email.
Categories of Personal Data Disclosed for Business Purposes
We disclose your personal information to our service providers and third parties for business purposes, such as operational purposes and other purposes related to providing services to you.
Categories of Personal Data Sold or Shared
We do not sell consumers’ personal information in exchange for money. Instead, ChicFuze sometimes shares personal information to provide our customers with personalized services or customized offers to improve your shopping experience through our Services or elsewhere. We may also share personal information with third-party marketing partners who may use personal information for marketing and commercial purposes. Depending on the circumstances and existing contractual obligations, such sharing may be considered a “sale” or “sharing” under applicable law, and you may have the right to ask us to stop such sharing. Such sharing may include:
a. Identifiers, such as device or browser identifiers; cookies, beacons, pixel tags, mobile advertising identifiers and similar technologies; customer numbers, IP addresses, online identifiers and other forms of persistent identifiers;
b. Commercial information, including records of products or services purchased, obtained or considered, and other purchasing or consumption history;
c. Internet and other electronic network activity information, including, but not limited to, browsing history, search history, and information about your interactions with websites, applications or marketing;
d. Drawing inferences based on any of the above information to create a profile reflecting your preferences and behaviors.
ChicFuze does not use sensitive personal information or sensitive data as defined by applicable law for any purpose other than as permitted by applicable law.
Transfer of Data
ChicFuze is located in the United States, and we process and store the information we collect from you in the United States, regardless of where you are in the United States. If you are located outside of the United States, we will transfer your personal information to and process your personal information on servers located in the United States, and jurisdictions in the United States may not provide the same level of data protection as your jurisdiction. Your personal information may also be transferred to, stored and processed in the United States or other jurisdictions where third parties are located or where they provide services to us. Such transfer and processing of personal information is necessary to provide our services. By submitting your personal information to us, you understand and consent to such transfers as described above.
Data Security Measures
We are committed to protecting the security of your personal information. Our employees receive training on the importance of privacy and personal information protection. We intend to limit the number of people within ChicFuze who have access to personal information to those who are directly involved in the process of providing services to you. We will also review security arrangements regularly to ensure that personal information is protected from loss and unauthorized or accidental access, use, disclosure, modification and deletion.
Third-Party Websites
Our website may contain links to other websites operated by third parties.
We are not responsible for the privacy practices of these third-party websites. We have no control over the content of the linked websites or how they handle your personal information. You should check the privacy policies of such third-party websites to understand how they may use your personal information.
Your Consent
By using the Internet services we provide, you consent to our use of your personal information in the manner described above. You further consent to our use of your personal information for the purposes stated and for other purposes.
Changes to this Privacy Policy
ChicFuze may change this Privacy Policy from time to time to reflect our current practices. Any changes to this Privacy Policy will be posted on this website and will be effective when posted, unless a different date is mentioned in the notice. We recommend that you check the Privacy Policy periodically so that you are aware of the current terms and conditions that apply to you. If you use our website after any changes become effective, you agree to abide and be bound by them.
Contact Us
If you have any questions about this policy or our privacy practices, or have any concerns about how we manage your personal information, please contact our Privacy Team using the information provided below: [email protected].